A CLEAR MESSAGE
Reframe your message, because stories are remembered up to 22 times more than facts alone.
Effective messaging will illuminate what problem you solve and connect you to your ideal clients.
Thinking back to the last piece of marketing, quarterly newsletter or update you or your company sent out, can you remember any of the content? Neither do your customers or prospects. People buy based on emotion, not logic, facts, or figures. Clear messaging should tell a story. A story is an interactive exercise between the teller and the audience; it requires participation. You want your customers and prospects to want to know more about your products, services, approach and the way you solve their problems.
Because telling stories that feature your clients as the hero and you as their trusted guide shows them how you will solve their business problems and reach their goals. Put your customer first with a guide by your side.
Start Crafting Your Story
Foundational Marketing Messaging Workshop
Create a new messaging framework that becomes the foundation for all your marketing content.
We work with you to craft your story in a two-hour workshop with your key stakeholders.
Workshops are for 2-4 people from the executive and marketing team. Workshops are held over video conference.
FOUNDATIONAL MARKETING MESSAGING WORKSHOP
The Foundational Messaging Workshop includes:
Defining your customer and what they want
Crafting and clarifying your company message using a story narrative
Building a new messaging framework documentINVEST NOW
Want to go deeper?
We have three workshop packages that can all be customized to fit your needs and budget. Let's chat about your business goals and create a story together that sells.
HALF-DAY MESSAGING WORKSHOP
A 4-hour workshop that includes all items from Foundational Workshop plus:
- Develop your company one-liner
- Create a new homepage wireframe
- 5 ideas for a new Lead Generating Asset
- 5 subjects for an email sequence
FULL-DAY MESSAGING WORKSHOP
A 7-hour workshop that includes all items from Half-Day Workshop plus:
- Marketing strategy discussion
- Create new "About" page wireframe
- 3-month content calendar
- Content for one email sequence
- Bi-monthly meetings for 3 months
2-DAY MESSAGING + STRATEGY WORKSHOP
A 14-hour workshop held over 2 days that includes all items from Full-Day Workshop plus:
- Marketing Strategy & Plan
- Create wireframe for product/solution pages
- Weekly meetings for 6 months
- Marketing budget template
- Bonus materials based on engagement
Learn More About Marketing Strategy