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STRATEGY TO FUEL GROWTH

Bring in an outside eye to level up your strategy because a failure to plan is planning to fail.

Marketing strategy is about guiding thought patterns, telling stories, and driving revenue.

Your marketing strategy is a collection of methods to achieve your objectives. It needs to be easy to understand and realistic, changing only in response to major shifts. Your marketing plan includes initiatives, campaigns, responsibilities, budgets, and deadlines. Taking time to formulate a strategy with a plan capitalizes on your clear messaging, defined objectives, and big ideas.

Why?

Your message, strategy, and plan need to work together to justify the time and financial resources needed to drive revenue and grow your business. Build a plan with consistency to bring more leads, conversions, and revenue with a guide by your side.

Review Your Strategy

Foundational Strategy Workshop

We complete a thorough review of your current marketing strategy with suggestions for next steps during a two-hour workshop with your key stakeholders.

Clients walk away with a strategy analysis document with recommendations.

Workshops are for 2-4 people from the executive and marketing team. Workshops are held over video conference.

FOUNDATIONAL STRATEGY WORKSHOP

$1,500

The Foundational Strategy Workshop includes a review of:

Your executive summary

Growth goals and targets

Target market (ideal buyer personas)

Key performance indicators (KPIs)

Situation analysis (SWOT) document

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Get Go-To-Market Ready

Microsoft Partner Strategy Workshop

Get yourself a go-to-market guru who can keep up with the ever-changing acronyms, programs, and technologies. Hire a maven who knows the way and has the inside track to review your current state and recommend next steps in a 2-hour workshop.

Workshops are for 2-4 people from the executive and marketing team. Workshops held over video conference.

PARTNER STRATEGY WORKSHOP

$1,500

Partner Strategy Workshop includes:

Review your current relationship and connections with Microsoft or other partners

Review your competencies, co-sell, and AppSource/marketplace entries

Checklist for Microsoft Partner Network listing

Suggested framework for building a go-to-market strategy

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For Event Producers Who Want Success For Their Sponsors

Exhibitor BoothCamp Coaching Progam

Exhibiting at events is a great way for businesses to build their networks, test out messaging, and learn about and connect with potential customers, provided they come prepared with a concrete strategy.

Offer our Exhibitor BoothCamp (an online and live coaching program) to your exhibitors and sponsors, leveling up their success at your event.

EXHIBITOR BOOTHCAMP COACHING AND ONLINE CLASS

Help your exhibitors and sponsors learn to:

Develop a detailed pre-event plan

Create booth and brand messaging clarity

Attract and capture qualified leads

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STRATEGY QUESTIONS?

Book a free 15-minute chat with Heather to discuss your goals. We are ready to hear your strategy questions.

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