Creative Maven is a virtual marketing consulting firm that brings c-level strategy, inspiration and creativity into marketing teams and to marketing professionals.

Our Wheelhouse

We offer Chief Marketing Officer level strategy, business development & partner go to market plans, brand creation, content marketing, product launch planning, social media guidance, marketing professional brand/career coaching and more. We have a talented staff and the best of the best in strategic partnerships with a few small, independent agencies who are always ready to make the maven magic happen.

How to Work with Creative Maven

Book a Marketing Deep Dive

Schedule our Head Maven, Heather Newman for a full or half day strategic marketing session to give your marketing strategy or team some inspiration and tried and true methodology for success. Deep dives are in person, on-point and chalk full of ideas.

Confirm Your Project

Once you've had your deep dive with us, we will craft your marketing program for a deeper dive into one marketing segment, an overall strategic marketing plan, or a monthly retainer for on-going support.

Become a Maven, By Hiring a Maven

Our philosophy is to assist, help, coach and guide individuals and companies until they don't need us anymore. Post-engagement clients have us in for the occasional tune-up and on speed dial for those on the fly moments that need some extra creative maven power.


Become a Marketing Maven

A maven is a trusted expert in a particular field, who seeks to pass knowledge on to others. The word maven comes from Hebrew, meaning "one who understands", based on an accumulation of knowledge.

Our name Creative Maven came from our founder Heather Newman reading the Malcolm Gladwell best seller, The Tipping Point, and loving his description of those who are intense gatherers of information and impressions, and so are often the first to pick up on new or nascent trends as "mavens".

We believe all marketers are "mavens" and that sometimes you need an expert with an outside eye, different view point and years of experience to help you level up your game.

The Tipping Point

Meet Heather Newman, Head Maven

Heather Newman Headshot.jpg

Heather leads all marketing deep dives with clients, these are 1/2 day or full day usually in person with individuals or teams with two calls prior in order to prep.

Heather is also available for public speaking on Technology,  Inspiration, Marketing and Women in Technology.

Her featured writing on Inspiration and Self-Improvement is on


Well behaved women seldom make history.
— Eleanor Roosevelt or Marilyn Monroe, you choose...

A sample of our Creative Maven Clients

What our Clients are Saying

Heather’s ability to bring to market industry solutions is remarkable. Heather has a keen eye for detail coupled with a technical acumen which strengthens her position as a top CMO. Over the past 12 months Heather has partnered directly with Microsoft to ensure our go to market strategy has both impact and influence. Heather is extremely well connected within the industry and thrives on connecting the dots.
— Alexandra Marshall Detweiler, Microsoft Business Development Manager
Heather is a pleasure to work with as she’s your classic easy-to-work with and her determined “getting things done” attitude. My only wish is I get to keep crossing paths with Heather in my career in the coming years.
— Andrew Connell, Entrepreneur, Developer, Speaker, MVP

Maven Social Media


Creative Maven in the Blogosphere

Twitter Feed

Maven Musings on Instagram - @heddanewman